How to Hijack The Human Brain (Ethically) With Storytelling

Stop Marketing. Start Storytelling.
What if I told you that a single well-told story could make people more likely to trust you, buy from you, and even—brace yourself—read your entire email instead of skimming it like a distracted goldfish?
Sounds absurd, right?
Well, science says otherwise.
In this TED Talk, David JP Phillips reveals the magical, slightly terrifying power of storytelling—and how a well-placed tale can increase sales by 6,395%, make people emotionally invested in inanimate objects (yes, really), and even convince fully grown adults to drop $10,000 on a watch just because James Bond wore one.
🚨 Warning: This video will forever change the way you think about persuasion, email marketing, and why you suddenly want to buy things you don’t need.
And once you’ve finished, you’ll understand exactly why your emails need more stories (and fewer lifeless bullet points).
Now, go watch it. Your inbox will thank you.
Resource #2
The Inbox Persuasion Blueprint
(Now in Downloadable Form!)
Resource #2
Your Email Mastery Playbook (Now in Downloadable Form!)
Congratulations! You’ve just completed the single most entertaining, informative, and possibly life-changing email series ever written (if I do say so myself).
You now know how to:
✅ Hook readers like a pro (without resorting to clickbait or mild threats).
✅ Tell stories that sell (instead of sounding like a corporate brochure).
✅ Lead people to a ‘yes’ without feeling like a pushy used car salesman.
✅ Stay out of the spam folder (because let’s be honest, that’s email purgatory).
✅ Make your CTAs irresistible (without shouting BUY NOW!!! like an internet infomercial).
But let’s admit it—emails get buried, brains get foggy, and sometimes you just want everything in one handy place.
So I did exactly that.
The Entire Email Series
Now in One Easy-to-Use Book
I’ve taken everything you just learned, rewrote things a little bit to make it much more entertaining and turned it into a downloadable resource you can reference anytime.
No more scrolling through your inbox, searching for "That one email about not sounding like a robot."
No more trying to remember why Jedi Mind Tricks work on CTAs.
Just a straight-to-the-point, high-impact, laugh-while-you-learn guide to writing emails that actually convert readers into customers.
Because great emails don’t just get read—they make people excited to buy from you.
